Inside Our 2025 Parade Home Project

Client Project

Jun 13

and the Designer Collaboration that made magic!

When we were asked to support a local designer in furnishing and styling a home for the Grand Rapids Parade of Homes, we knew it was an opportunity to showcase what Alcove does best: complete home furnishing, styled from start to finish.

Living and Dining Room designed by Alcove Interiors and Refresh Design

The Vision This project was designed by Amy Pottenger of Refresh Design, who worked closely with the clients to guide their selections and design the entire home. Epique Homes was the wonderful builder for this project.

Amy brought warmth, cohesion, and clarity to the architectural and finish choices—and invited Alcove Interiors in to support with full furniture sourcing and install.

Our Role We acted as consultants and sourcing partners to bring the furniture plan to life. From recommending durable performance fabrics to managing ordering logistics and white-glove installation, we handled the furniture from start to finish so Amy and the clients could focus on the big picture.

Alcove Interiors laughing with local designer collaboration

What We Loved Most

Collaborating with Amy to bring her vision to life
Using layered textures, rich neutrals, and pieces with scale and presence
Seeing the house transform into a livable, styled home just in time for the Parade tour

Living room with custom furniture by Alcove Interiors

The Best Part? Our clients didn’t have to manage a thing! We managed all of the quoting, ordering, material selection, warehousing, storage, delivery and install- so Amy could let her talents shine, and the clients could simply enjoy the finished product!

Want This Experience in Your Own Home? We take the same full-service approach for homeowners, designers, and real estate investors. Let us help bring your home to life—from floor plan to final fluff.

Start your project with us